What you need to know

  • Google confirms that it has started a test with non-enrolled SGE users, giving them access to its AI overviews in Search.
  • The company stated it is eager to collect feedback from the general public about where it needs to improve its generative AI.
  • Google brought AI overviews through Lens to its main Android app in January, and its newly appointed head of Search, Liz Reid, stated she wants more AI in the engine.

Google is reportedly expanding the reach of its SGE test to include U.S. users who haven’t signed up for its beta environment.

According to SearchEngineLand, users who aren’t in Google’s Search Generative Experience (SGE) environment have noticed new AI features (via 9to5Google). Search users not in SGE should soon notice its AI overviews when running a query through the engine.

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